Graphic Design Portfolio
Brand identity, pitch decks, sales decks, campaign creative, launch design, packaging direction, social content, and event visuals for growing brands.
01 - 08
01
Designer + Copywriter
Concept and visual identity for the Decatur Music Hall of Fame: logo, brand language, typography, color palette, and the structure of the pitch deck. Built to position the Hall of Fame as a credible cultural institution while capturing Decatur's musical history and sense of place.
02
Paid Media Designer
Full visual direction for a sparkling beverage brand built for ecommerce and fast-scroll consumer environments: logo direction, can packaging, flavor system, variety pack, Amazon-style product imagery, and paid social creative. A clean, shelf-ready system that reads quickly across Amazon, TikTok Shop, and Instagram.
03
Creative Director + Graphic Designer
A complete brand identity system: visual direction, logo and brand elements, typography, color, and supporting materials. Professional, trustworthy, and consistent across internal communications, public-facing materials, digital platforms, and official department use.
04
Designer + Brand Strategist
A collection of branded marketing and communication assets across multiple projects: digital graphics, social content, event materials, and promotional pieces. Every piece stays visually aligned with the church's established identity - easy to understand, right for the audience and platform.
05
Digital Marketing + Content Strategy
Created and optimized website content for BELAY Solutions: landing pages, refined messaging, campaign pages, and lead-generation assets. The result - a more polished, conversion-focused web presence across key marketing touchpoints.
06
Brand Designer
A visual identity for a live event built around mystery, intimacy, and word-of-mouth energy. Name, identity system, palette, and promotional graphics that lean into secrecy and limited access - flexing across posters, social, event slides, and live screen content without losing the mood.
07
Brand Designer + Campaign Director
A distinct visual direction for Porchfest that still feels connected to the larger church brand: local, warm, musical, and easy to recognize. One look carried across t-shirts, rack cards, presentation slides, and LED wall content - production-ready for both physical and digital formats.
08
Creative Director + Graphic Designer
Clear, polished presentation materials for executive, marketing, and internal use. A flexible deck system with clean hierarchy, sharper messaging, reusable slide structures, and brand-consistent layouts - built for strategy, product messaging, internal alignment, and campaign communication.
About
I help founders, executives, and marketing teams turn rough ideas into finished work that supports launches, sales conversations, campaigns, and brand growth.
My work sits between strategy and design. I can clarify the message, shape the visual direction, build the design system, and create the assets your audience actually sees.
I'm especially useful when the project is messy, high-stakes, or moving fast. Corporate experience, creative judgment, and practical execution - so you don't have to manage five different people to get the work across the finish line.
Founder
2022 - Present
Hum Creative Co.
Boutique studio focused on brand strategy, messaging, and campaign creative for mission-driven organizations and founder-led businesses.
Creative Director, Digital Strategy
2024 - 2026
BELAY
Turned executive priorities into creative strategy: full product-line repositioning, M&A marketing playbook, and campaign standards that keep work consistent without slowing it down.
Creative Producer / Live Experience Director
2020 - 2022
North Point Ministries
Produced 70+ annual live experiences for a multi-site organization - brand direction, storytelling, production planning, and on-site execution.
Bachelor of Music
Education
Albany State University
Contact
Tell me where the project stands. I'll tell you what it needs.
Email Jared